Cookie Policy
This page provides comprehensive information about how we use cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Name | Description | Duration |
|---|
| wpconsent_preferences | This cookie is used to store the user's cookie consent preferences. | 30 days |
Statistics
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Matomo
Matomo is an open-source web analytics platform that provides detailed insights into website traffic and user behavior.
Learn more| Name | Description | Duration |
|---|
| matomo_ignore | cookie will be a third party cookie. This cookie does not contain personal information or any ID and the cookie value is the same for all visitors) | 30 years |
| matomo_sessid | when you use the opt-out feature (this is called a nonce and helps prevent CSRF security issues) | 14 days |
| _pk_id | Used to store a few details about the user such as the unique visitor ID | 13 months |
| _pk_ref | Used to store the attribution information, the referrer initially used to visit the website | 6 months |
| _pk_ses | Short lived cookies used to temporarily store data for the visit | 30 minutes |
| _pk_cvar | Short lcts data on visitors behavior and interaction - This is used to optimize the website and make advertisement on the website more relevant. | 3 years |
| _pk_hsr | Short lived cookies used to temporarily store data for the visit | 30 minutes |
| _pk_testcookie | Cookie is created and should be then directly deleted (used to check whether the visitor’s browser supports cookies) | session |
| mtm_consent | Cookie is created with no expiry date to forever remember that consent was given by the user. | forever |
| mtm_consent_removed | Cookie is used to store the user consent preference | forever |
| mtm_cookie_consent | Cookie is used to store the user consent preference | forever |
Microsoft Clarity
Clarity is a web analytics service that tracks and reports website traffic.
Learn more| Name | Description | Duration |
|---|
| _clck | Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID. | 12 months |
| ANONCHK | Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0. | Session |
| CLID | Identifies the first-time Clarity saw this user on any site using Clarity. | 12 months |
| _clsk | Connects multiple page views by a user into a single Clarity session recording. | 12 months |
